TikTok Product & Content Design Internship
Role
Product & Content Design Intern
Timeline
Summer 2022 (12 Weeks)
User Research, Visual Design, Content Design, Competitive Analysis
Skills
This past summer, I was apart of TikTok’s User Experience Design team based in Los Angeles. I worked on improving their internal design systems, ultimately making 80+ changes scaling across the entire UX design discipline and presenting my findings to my team. I also worked on writing content for TikTok Creator Marketplace’s SparkAds, Paid Content, and Search + Filtering features, as well as worked on email campaigns to boost new user retention.
As a TikTok creator myself, I was so excited to be apart of TikTok’s design team and to learn how design is used to facilitate user experiences like my own. I learned so much from talented designers, PMs, engineers, and everyone else I got to connect with during my internship.
About
Major Accomplishments
1
Conducted an extensive audit of TikTok’s UX library and implemented 90+ new changes
2
Conducted a competitive analysis in an effort to boost new user retention by 12% through TikTok email campaigns
3
Designed TikTok Creator Marketplace’s SparkAds dashboard for advertisers
*This work is under NDA
If you’d like to learn more about my experience at TikTok, please contact me :)
Quick Internship Highlights
Inspiring noodle offerings
Enjoying Mountain View
TikTok swag of course
The setup