TikTok Product & Content Design Internship

Role

Product & Content Design Intern

Timeline

Summer 2022 (12 Weeks)

User Research, Visual Design, Content Design, Competitive Analysis

Skills

This past summer, I was apart of TikTok’s User Experience Design team based in Los Angeles. I worked on improving their internal design systems, ultimately making 80+ changes scaling across the entire UX design discipline and presenting my findings to my team. I also worked on writing content for TikTok Creator Marketplace’s SparkAds, Paid Content, and Search + Filtering features, as well as worked on email campaigns to boost new user retention.

As a TikTok creator myself, I was so excited to be apart of TikTok’s design team and to learn how design is used to facilitate user experiences like my own. I learned so much from talented designers, PMs, engineers, and everyone else I got to connect with during my internship.

About

Major Accomplishments

1

Conducted an extensive audit of TikTok’s UX library and implemented 90+ new changes

2

Conducted a competitive analysis in an effort to boost new user retention by 12% through TikTok email campaigns

3

Designed TikTok Creator Marketplace’s SparkAds dashboard for advertisers

*This work is under NDA

If you’d like to learn more about my experience at TikTok, please contact me :)

Quick Internship Highlights

Inspiring noodle offerings

Enjoying Mountain View

TikTok swag of course

The setup